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( WHY WE STARTED )

We made the films first.

Five features with a crew of twelve. The tools were good. The space between them was where the film got lost.

01 · THE FILMThirty tries to keep one frame.

Fifteen shots a scene, a hundred scenes a film. The work is choosing, and nothing we used was built for choosing.

02 · THE BREAKEvery handoff forgot something.

The prompt stayed in a chat. The fix stayed in Photoshop. The reason a take was picked stayed in someone's head.

03 · THE TOOLSo we built one room for it.

Chat, generation, the board, review and the edit handoff, with the trail kept on every frame.

( WHY WE BUILT IT )

The film was never in one place.

One shot passed through six tools. Every handoff dropped the reason it was made.

01A chatthe prompt
prompt lost
02A generator20 to 30 tries
scattered
03Photoshopthe fix
what changed?
04A boardthe pick
why this one?
05A hard drivethe handoff
which part?
06The editno reasons
Prompts lived in a chat only one person could see.→ CHAT
Thirty tries for one frame, spread over tabs and folders.→ EVERY TRY, KEPT
Nobody could say how a final frame got made.→ THE TRAIL
Good takes were marked by renaming files.→ MARKERS AND PLUGINS

Built on real films.

Five feature length films. Seven hours on screen. This is the tool we needed, shaped by where the process broke.

FILMS5
MINUTES ON SCREEN420
IMAGES GENERATED300,000
IMAGES KEPT11,500
CLIPS GENERATED27,000
CLIPS KEPT2,250
( THE CREW )

One place. Every seat on the crew.

GeneratorChat, run, pick. No file housekeeping.
DirectorLock a scene shot by shot.
ProducerSee status without asking.
EditorSelects arrive with their markers.
( THE STUDIO )

We are filmmakers, and Playground is something we wished we’d had when we were starting our AI journey. And we were designers, and engineers, earlier so we made it.

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Make your next film on it.